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Digest

The week, read for you

Each digest collects what changed this week, what practitioners are seeing, and one thing to do about it, with every claim linked to its source.

SEO & GEO Weekly

Every Monday · with data from CiteCycle

All issues

What changed in Google Search and in how AI answer engines pick sources, what practitioners are seeing, and one thing to do about it.

Ads That Work Weekly

Every Thursday · with data from ProvenHits

All issues

Winning creative patterns, platform changes on Meta, TikTok and Google, and the AI UGC and video tools people actually use.